Marketing

You’ve never before had the ability to track, measure and analyze marketing information with so much precision. But you’ve never had to manage so much data, either. And all those benefits of digital marketing – personalization, analytics, cross-channel communication? They all depend on intelligently processing vast amounts of data, in real time, and doing it faster than your competitor.

See customers, campaigns and markets more clearly.

Datawatch lets you combine data from every possible source and visualize it instantly to get faster answers to your questions. You can easily track campaign performance and customer trends. Segment audiences more accurately. Respond with speed to market changes. And identify untapped opportunities for converting prospects to customers.

With Datawatch you can:

  • Improve campaign performance with real-time analytics on email, web, social media and CRM campaigns.
  • Boost profitability by identifying your most profitable campaigns, offers, segments and products.
  • Understand your audiences by monitoring customer behavior, sentiment and purchasing trends.
  • Personalize communication by building comprehensive customer profiles.

Solution Accelerators

Solution accelerators provide the best practices and visualizations that have been previously configured to solve specific challenges for all types of organizations. Using a solution accelerator can reduce your implementation time and let you find answers faster than your competitors.

Sales Analytics Blueprint for Retail

Monitoring and auditing millions of dollars’ worth of transactions annually is a considerable challenge for any retailer with a POS (point-of-sales) machine. Ensuring that the information obtained from data mining is always correct for proper analytics and visualization adds another layer of complexity to the business intelligence process. The transaction logs generated by POS machines […]

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Visualization Accelerator for Splunk™

The value of Operational Intelligence is to provide complete information to a user, enabling them to make faster, smarter decisions and to maximize impact. By correlating a wide variety of events and data from both streaming feeds and historical data silos, Datawatch helps organizations gain real-time visibility to critical business information, in context, through advanced […]

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Service Management Accelerator for Telecom

An international telecom network owner is selling network capacity to a wide range of operators. The network owner extracts data from call data records for analytics and visualization to track the following key performance indicators: Quality of Service (QoS) levels for voice traffic flowing to and from different countries How QoS varies from operator to […]

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